David Insua Bermudez, BA, Digital Marketing Manager

David is Performance Marketing Manager at the Institute for Strategy and Marketing. He is mainly involved in operational activities at the Institute and uses the common tools (Google Ads, Business Manager or Google Analytics) in daily business. He completed his B.A. in Business Administration at the University of Freiburg. Several years of professional experience in the field of digital marketing round off his profile. In addition, he will offer a seminar in online marketing at the University of Applied Sciences in the near future.

Area of Expertise

Search Engine Advertising (SEA), Social Media Marketing, Tracking und Analytics, Dashboarding

Education

Bachelor of Arts in Business Administration at the University of Fribourg

Professional Experience

Several years of professional experience as a digital marketing manager on the agency and corporate side at the Coop Group, among others.